Soho House is a global private membership network founded in 1995 by British restaurateur Nick Jones, who opened the first club above his London restaurant, Cafe Boheme, at 40 Greek Street in Soho. The organization began as a members-only club for local creatives, offering a relaxed, home-like atmosphere with fireplaces, art collections, and late-night gatherings. The name "Soho House" simply reflected its location—a Georgian townhouse in London’s Soho district.
Over the years, Soho House has grown into a worldwide phenomenon, now operating 46 Houses across five continents, with additional offerings including Soho Works coworking spaces, The Ned hotels, Scorpios Beach Clubs, and the Soho Home lifestyle brand. The company’s expansion began with Babington House in Somerset (1998), the first with bedrooms, and continued with international openings in New York (2003), Berlin (2010), and West Hollywood (2010), among others.
Soho House is renowned for its exclusivity, with membership fees often exceeding $5,000 annually and long waitlists. Its appeal lies in its curated mix of hospitality, networking, and creative energy, attracting professionals from both corporate and creative industries. The club has become a hub for business meetings, career connections, and cultural events, with notable figures like venture capitalist Fred Wilson citing Soho House as a pivotal place for deal-making.
Today, Soho House & Co Inc. is valued at over $2.8 billion and remains the only company to have successfully scaled a private membership network globally. Its blend of physical and digital spaces, emphasis on community, and reputation for subtle, exclusive marketing continue to set it apart in the world of business and lifestyle clubs.